A budget electric vehicle (EV) selling in China for $4,500 USD is now outselling Tesla’s more upmarket cars. The compact car is proving a big hit for state-owned SAIC Motor, China’s top automaker. The Hong Guang Mini EV is being built as part of a joint venture with US car giant General Motors (GM).
Last month sales of the budget electric car in China were around double those of Tesla, which was questioned this month over safety issues there.
While the $4,500 Hong Guang Mini (is known as Wuling locally) is the most popular model, there is an upgraded one with air conditioning for just over $5,000. The cars are being marketed as “the people’s commuting tool”.
Car experts have said that while it clearly lags well behind Tesla when it comes to its battery, range and performance, its convenience and low price have made it one of China’s bestselling “new-energy” vehicles. Having launched last year, the basic model has a top speed of 100km/h (62mph) and can accommodate four people at a squeeze.
The International Electric Car Market
According to the Chinese government, the Hong Guang Mini has sold over 100,000 units since it was launched last year, making it the most popular “new-energy” vehicle in the country.
The car has been praised for its affordability and convenience, as well as its ability to serve as a reliable and affordable form of transportation for people living in rural areas. Despite its limitations in terms of battery, range and performance, the Hong Guang Mini has become a symbol of China’s commitment to developing a viable and sustainable electric car market.
This car, alongside developing technological skills, may mean the industry becomes a much closer race in the future.
Chinese Goals Going Forward
“China’s government is serious about pollution reduction and becoming the global lead in adopting and promoting innovation of electric vehicles,” Shaun Rein, managing director of the China Market Research Group, told the BBC. “We remain very bullish on the adoption of budget EVs like the Hong Guang Mini to higher end ones like NIO and Tesla.”
To promote EVs, the Chinese government offers license plates for free and they are guaranteed. In many cities, it can take months, if not years, to get a license plate for a petrol engine through various auction systems.
The Hong Guang Mini EV saw sales of 112,000 for the second half of 2020, ranking second behind Tesla’s Model 3 which are made in its Shanghai factory. This compares to 13,843 for the Tesla Model 3. The Model 3 sells for about $39,000 (£27,000) in China factoring in price cuts due to its local production.
Facilitated Expansion to the Chinese Market with INS Global
Let INS Global help you handle your employees overseas with speed and professionalism.
For more than 15 years we have given hundreds of companies a quick and easy way to expand their services globally. Rather than the months it can take to open a new company overseas, our employment outsourcing services can help you hire or transfer your staff in a matter of days. This way, you also bypass the lengthy complications of international incorporation and multi-country payroll.
Our PEO and global Employer of Record services can ensure rapid setup and and legally compliant HR services in China and more than 100 countries worldwide.
Contact us here today to learn more.
SHARE